July 23, 2010
- Increase Your Sales By Putting Your Customers First in All of Your Copy
I often see vanilla attempts at copywriting and they usually have one thing in common. (…)
July 6, 2010
- Five Reasons to Have A Publishing Schedule for Your Group Coaching Blog
The coaches I know are inherently creative people and often resist things like publication schedules. (…)
July 1, 2010
- Why Coaches Should Write Article Series
Have you experienced that wonderful feeling of writing an article and getting great feedback on it from readers? Or how about a lot of wonderful comments on an article you may have written on a blog. (…)
June 17, 2010
- The Life of a Professional Speaker: Myths and Realities
Many people might think that the life of a professional speaker is glamorous, easy and fun. (…)
June 5, 2010
- Speaking builds credibility for coaching
Speaking helps build credibility. (…)
June 4, 2010
- Trust: The Heart of Connection and Business
The dictionary will tell you that trust is "Having faith in others and believing them." What a kewl definition!! (…)
May 20, 2010
- Beyond Business Card Basics: How To Make Your Business Card Work For You
Small spaces can pack a real punch. One of the smallest areas you have to work with is your business card. This is where short copy really needs to shine. (…)
April 9, 2010
- Cool Tools for Online Coaching via Video
Online Video represents an amazing opportunity to coach, train or present using new web technologies. There are a host of exciting, easy-to-use, and no-cost options to do coaching via video. (…)
March 23, 2010
- How to Write A Powerful Speech that will Grow Your Group Coaching Business
"You don't have to see the entire staircase to take the first step" is one of my favorite quotes by Dr. Martin Luther King Jr. (…)
March 15, 2010
- Would You Like Anchovies on That Group Coaching Blog?
Anchovies?!?
Did that make your mouth water? Then you know what it feels like to want something that is a little outside the mainstream. (…)
March 11, 2010
- This Is It: Take Your Group Coaching Learners to New Places
As I watched the special features on the DVD for Michael Jackson's This Is It, it struck me what an amazing experience he designed for what would've been his last tour. By all indication, he created a masterpiece of excitement, high energy, pure entertainment and high emotion. I believe it would've been totally transformational for fans! (…)
March 6, 2010
- Leap Your List with List Attraction Week
Building your list is at the heart of creating a bestselling group coaching program. Unfortunately, that's where most coaches struggle because they often don't quite know what to do to grow a great list. (…)
February 24, 2010
- WWWD? The Ideal Learner Whine Doesn't Come with Cheese
Why do I have to focus on one ideal learner for my group coaching program?
I sure do hear this question a lot from coaches. (…)
February 17, 2010
- Being an expert ain't easy or is it?
Recently, my sister told me about a seminar she attended. The presenter helped participants understand the importance of keywords for getting found on the internet as the expert in your niche. She told them to know your niche then Google it followed by the word "expert" to see where you stand in the market. (…)
February 11, 2010
- Air castles and the beliefs that drive them
Sometimes your group learner is "building air castles." That's when she's not being honest or truthful with herself. My 79 year old mom says that's what my grandmother called it when you make up stories that have no basis in reality. Hilarious, heh? (…)
February 8, 2010
- Get Intentional About Group Enrollment
As a coach interested in getting more learners to enroll in your group programs, you MUST have an intentional closing strategy. That's my challenge to you!
Why? (…)
January 16, 2010
- Step Out of Your Comfort Zone, It's Complicated
Last weekend, I saw the movie, It's Complicated. It was sidesplitting hilarious, heartwarming and poignant all at the same time. A divorcee of ten years steps out of her very tidy and perfect comfort zone and experiences a few adventures and new discoveries. (…)
January 12, 2010
- Four Pillars of Masterful Content
Developing content for your group coaching program is vitally important if you truly want to help your participants learn and grow. When you build on the design or content, the delivery falls into place quite easily. (…)
January 11, 2010
- What Would WendyY Do? Group Coaching is the Answer!
I'm always entertaining questions about group coaching. Coaches, speakers and trainers want to know things like how group coaching works, the hottest group coaching strategies, tech tips and innovative resources to create bestselling group coaching programs. (…)
January 3, 2010
- Take a Tip from Sherlock Holmes: You Must Have a Group Coaching Process
Going to the movies is one of my favorite outings. Just the other day I went to see the new Sherlock Holmes movie. As usual, I wanted to be thoroughly entertained and escape into a world of mystery and adventure. (…)
