March 7, 2010
- MiPhone Weathers the Storm!
How I stayed connected despite a power outage!
December 7, 2009
- Group Coaching Mastery Interactive TV
Coaches, Speakers and Other Training Professionals!! You're invited to join me for a virtual tour of my new Facebook application. We'll watch interactive videos, chat live and more! (…)
May 23, 2009
- Implementing New Marketing Systems with Less Overwhelm
Implementing a new business system can be a large task for any business owner. The experts say, "Set up a shopping cart and autoresponder, hook it up to your payment processor and you are off and running with an automated system that brings in more income." It's not as easy as it sounds. In fact it can be seriously overwhelming, if you don't know how to manage the implementation.
March 20, 2009
- Group Mastery Experts Guarantee REAL Learning
I heard a definition of an expert several years ago that still has powerful meaning today: An expert is a person who applies the lessons learned from the many, many mistakes he/she has made in a particular area. (…)
January 7, 2009
- Blogging and Group Coaching Work Hand in Hand
Starter Moves
1. An intriguing title goes a long way towards getting people to the blog. Failing that, posts with numbers seem to work. Especially weird or odd numbers. 27 is odd.
2. A picture per blog post has been my trick for a while. It draws your eye, whether or not you want it to. We’re wired for it. I use Flickr Creative Commons photos to do that. (Make sure you give them adequate credit. I show that in this post, too.)
3. Did you ever notice most of my posts open by asking a question? That’s a secret. When I do that, you stop and think about the question. But more importantly, it shifts your mind to the “what’s in it for me” sphere that you started reading from in the first place. Make sense?
4. Break things up visually. Notice that I have an H3 tag (html speak) title repeating the top title, and that I’m using a list to give your eye some natural “chunking.” Go back and read cafe-shaped conversations for an example.
5. Oh, maybe I should’ve started the post by saying that it helps if you write something useful for people. People want posts they can use to improve themselves or their business.
6. Brevity rules. I mention this a lot. People just don’t read long posts (usually). There are exceptions. I read every word Ann Handley writes, and often wish for more.
7. Write “unfinished” posts. Having ways that others can add to a post or improve on it invites participation. This might just mean asking for ideas or getting a sense of what others’ experiences are.
8. Mix up the length of your posts, so that people can read varied length articles, like magazines and newspapers do.
9. Consider an editorial calendar, where you write down which TYPE of blog posts you’ve written lately, and which you intend to write. This helps you from doing recurring posts, and gives some variety to what you’re writing.
January 6, 2009
- What Social Media Tactics Keep Leesa Barnes Guessing?
My friend, Leesa Barnes, is considered a social media expert.
She's written a book, has been nominated for social media awards and continues to influence many with her ideas. (…)
July 17, 2008
- Technology Talk: Walk the DIY Walk with Ease
What does it cost you everyday to fight with your technology tools?
Does your struggle leave you overwhelmed and beaten? (…)
