January 27, 2009
Group Coaching Mastery, the blog for Group Mastery for Speakers, Trainers and Workshop Leaders, was launched July 13, 2008. I jumped into blogging with both feet with my love for writing in tow. I began writing more than ever. As a result, the blog has continued to evolve. We've moved from a free WordPress.com blog to a self-hosted platform using Semiologic.
By way of review, I'd like to share a few of my favorite blog posts. I have various reasons for selecting each of these posts - too many to really get into. I'm confident that you'll readily see and understand as you click and read through each post.
Give Your Group Coaching A Creative Kick
People ask me why I chose 33 minutes for my newest group coaching program. It's such a funny story that I decided to share it in this post. My hope is that you'll learn from my experience and push the bounds of creativity in marketing your group coaching programs, too. Read the full post
An Underutilized Strategy
Group hug, anyone?! Building rapport and connection is one of the most important yet underutilized strategies in group coaching. You cannot dismiss the power of a good connection, a solid handshake or a warm group hug. Unconsciously, each of your learners wants to know you relate to her perspective or shares her view of the world. There's just no mistaking the sense of synchronicity when she knows her perceptions are acknowledged and understood. It just feels good! Read the full post
Powerfully Persuasive Marketing Pumps Profits
Persuasive marketing involves emotions. Very simply, every word you speak or write has to touch deeply, genuinely inspire and intentionally motivate your audience to act. Ok, so maybe that's not so simple. :) I thought stirring emotions was pretty easy the first time I heard about persuasive marketing. I quickly learned the real value for business growth as well as for boosting profits. Read the full post
Pathways to Transformation
As a group coach, your job is to facilitate change. Very simply, people join your group coaching program because they want change and expect you to support them in making change happen. In facilitating the all important change for your learners, you're creating pathways to transformation that spell lasting change. Read the full post
Olympian Models Group Leadership
I've had fun watching the 2008 Summer Olympic Games in Beijing, China. Although I'm new to the intricacies of most of the events, it's very clear that each athlete brings a high level of skill, expertise and determination. Each athlete passed the muster and is expertly qualified to be there. Read the full post
Capitalize on Compelling Info Products
Lately I've been sharing strategies at Group Mastery encouraging and even, inciting the community of learners to create compelling info products. In the process, I've reflected on my own experiences and interesting insights have surfaced in my mind. Read the full post
Blogging and Group Coaching Work Hand In Hand
I read an amazing post about blogging by new media expert and well-known blogger, Chris Brogan. I've been actively blogging less than a year so I'm kinda new to blogging. The post made me think about how blogging can be leveraged as a key element of bringing your group coaching program to life. Blogging gives you a great forum for potential clients to experience your style. Read the full post
I'd love to know which post is your favorite and why? Your comments will help me and the experts at Group Mastery to serve you that much better. THANKS in advance.
December 1, 2008
As a group coach, your job is to facilitate change. Very simply, people join your group coaching program because they want change and expect you to support them in making change happen. In facilitating the all important change for your learners, you're creating pathways to transformation that spell lasting change.
Change is good for your client and you know what else…it's good for you, too.
The key components when it comes to creating pathways to transformation are equally as simple:
Pathways to transformation are rich with metaphors and analogies. These metaphors illuminate new, different, and fresh perspectives. You want these new perspectives shared to be directly related to your client’s unique challenges with resolution as the goal. Everything you do in your group coaching must be focused, revealing, and full of yummy and relevant content specifically for your group learners.
Pathways to transformation also include heartwarming stories. When you share stories use real life examples from your life as well as others. It helps you connect more deeply with your group. Through your transparency, your learners grow comfortable sharing their own stories that ultimately support the entire group.
Pathways to transformation include relevant testimonies. A great testimony reveals details about the success the person has experienced as a direct result of the change. Her relevant testimony described how she learned to move beyond their issue to a create a more satisfying experience. Be sure to share some and make your group sessions a KEWL experience for everyone involved.
Pathways to transformation also include thought provoking questions. These are open-ended questions that challenge your learners to think REALLY hard before they respond. Thought-provoking questions encourage deep thinking and the results are AWESOME! Just remember that the relevance of the questions must always lead back to the focus for your community of learners.
You're an integral part of creating and mastering these pathways to transformation for your group. In the process, you'll find that you're changed because you're also learning and growing. You'll also discover your groups are attractive, compelling and the change is very powerful and lasting, too!
How will your create pathways to transformation?